CRM Database Analyst - Responsible for working with clients of the company to provide customer level analytical and statistical modeling support.
- Assist account service teams with effective direct mail, e-mail, advertising, telemarketing and web test/control design and performance measurement
- Apply statistical techniques to develop and deploy predictive models in support of customer acquisition, cross-sell, retention and win-back strategies
- Provide ongoing tracking, measurements and analytical support of standalone and fully integrated marketing campaign
- Provide secondary support for account service on customer mining, analytics and insight
- Work with internal technology teams to create or improve prospect database, data warehouse, marketing data marts data and lead management systems
- Provide robust campaign back-end analyses, along with recommendations for future campaign enhancements
Qualifications: - Bachelor's degree in Business, Statistics, Engineering, Math, or other similar quantitative field required.
- Strong communication and organizational skills
- 3+ years hands-on experience utilizing database systems and applied statistical analysis and programming in a business environment
- Experience with a wide range of statistical techniques and tools (i.e. cluster analysis, regression analysis, linear programming, neural networks, etc)
- Proficient with SPSS Programming and/or other statistical software. Familiarity with SQL/Enterprise Miner and SPSS
- Experience working within multi sectors environment is a plus
- Experience supporting customer relationship management strategies preferred
Send your completed application with your expected salary to: ewarsono@ewayscorp.com the latest by September 30, 2009. |
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